Reducing Traffic Fatalities in Urban and Rural Areas: Notes from NIJ's LEADS Program (Webinar)

Sergeant James Williams with the Metro Nashville Police Department discusses how his agency used data to develop targeted traffic intervention strategies to reduce car crashes and their associated harms in a metropolitan area, implementing a High Visibility Enforcement (HVE) campaign. Captain Ken Clary, Iowa State Patrol, outlines an evidence-based, proactive strategy being tested in a rural area to deter and prevent fatal crashes. Both efforts pay close attention to dosage, aiming to impact driving behavior with short, intermittent applications of police visibility and enforcement.